#THE WEEKND NOW FOR FREE#

The video flashes between footage of The Weeknd racing a car down the street, along with shots of his face bleeding out. The footage then flashes back to how he obtained the bloody face as that wild Las Vegas night continued. The Weeknd is still in the same red jacket, and the video opens with blood pouring down his face. The вЂњBlinding LightsвЂќ video picks up where вЂњHeartlessвЂќ left off. He followed this up with the video for вЂњBlinding LightsвЂќ in January 2020. The WeekndвЂ™s character indulged in a night of gambling and partying, and eventually began hallucinating. The video features the singer stumbling around the streets and casinos of Las Vegas while wearing a red jacket. The After Hours era started with the video for вЂњHeartlessвЂќ in December 2019. The WeekndвЂ™s bandaged face coincides with his music from the March 2020 album, After Hours. Rather, he was using the bandages, bruising and prosthetics to symbolize the вЂњabsurd culture of Hollywood celebrity and people manipulating themselves for superficial reasons to please and be validated.вЂќ When Did The Weeknd Start Having вЂInjuriesвЂ™ To His Face? The Weeknd attends the 2020 American Music Awards with his face covered in bandages. However, it turns out that the singerвЂ™s face is just fine. ' It's not really coming in until you hit the stage.After months of appearing at events with a bruised or bandaged faced, The Weeknd is finally explaining the symbolic meaning behind his look.ДЇans have been concerned about The Weeknd, whose real name is Abel Tesfaye, for months, as heвЂ™s been seen with bandages on his face on a number of occasions. 'We live in a world where artists don't really make the money off the music like we did in the Golden Age,' The Weeknd told Forbes in 2017. The Weeknd already has a lucrative touring business: In the past five years, The Weeknd has earned more than $205 million, pretax, including $92 million in 2017, the year of his Starboy tour. Travis Scott, who also performed that year, more than doubled his performance haul he now grosses over $1 million per show. Those ticket sales translate into real money: While Lopez and Shakira werenвЂ™t able to capitalize as the pandemic canceled their concerts, Maroon 5вЂ™s per-city average gross grew by $200,000 to $1.7 million after performing in 2019вЂ™s halftime show. The Weeknd plans to embark on his After Hours tour next year, and in the past, StubHub traffic has jumped at least 50% for halftime acts following the Super Bowl, according to the ticketing site. The WeekndвЂ™s performance could cost as much as $20 million. The WeekndвЂ™s manager confirmed that Pepsi and the NFL had once again chipped, but none of the parties will confirm how much has been spent. While representatives from the NFL and Pepsi did not reply to a request for comment, last yearвЂ™s show cost $13 million, according to Reuters. The NFL and Pepsi typically foot the multimillion dollar productions costs. Lopez gained a total of 2,353,050 new followers across social media during the week following the Super Bowl, according to analytics firm ListenFirst, while Shakira gained 610,823. Lopez and ShakiraвЂ™s on-demand music streams increased by 149% and 221%, respectively, the night of and day after last yearвЂ™s show.

On the night Jennifer Lopez and Shakira performed at Super Bowl 2020, purchases of the songs performed jumped 16-fold, according to Nielsen Music. That opportunity pays off in the form of spikes on both streaming and social media.

#THE WEEKND NOW FOR FREE#

Stars from Justin Timberlake to BeyoncГ© have traditionally performed on sportвЂ™s biggest stage for free in exchange for the exposure that comes with a televised audience of over 100 million people. While heвЂ™s the first, as far as we can tell, to brag about spending his own money on the show, heвЂ™s by no means the first to perform for almost no pay. вЂњThe Super Bowl is an opportunity on the most massive level,вЂќ says Wassim вЂSALвЂ™ Slaiby, The WeekndвЂ™s manager. While his team wonвЂ™t specify if that is going towards pyrotechnics, a hologram or a diamond-encrusted microphone, they believe the payoff will be huge. He will collect at least $1 million for a Pepsi commercial running ahead of the game, but The Weeknd, known as Abel Tesfaye offstage, says he is spending $7 million of his own money to put on the high stakes show. The one downside? He wonвЂ™t get paid to perform.

As 2020s go, The WeekndвЂ™s wasnвЂ™t all that bad: His hit single вЂњBlinding LightsвЂќ spent four weeks atop Billboard charts his album After Hours debuted at number one and in November, it was announced that he would headline the Super Bowl halftime show-one of few live performances since the pandemic began.

The weeknd now